May 26, 2018
Will Millennials make a difference?
Last night on The National on CBC, Hannah Thibedeau explored the potential impact that Millennials (those born between 1980 and 2000) could have on the Ontario election and what issues they care most about.
Early in the election cycle, I wrote a piece highlighting what our data was telling us. You can read that piece here.
If you or your organization is interested in understanding how generational change might impact your business or issue, I encourage you to review our analysis over at the main Abacus Data website or look into subscribing to our Canadian Millennial Report, Canada's largest syndicated study on Canadian Millennials.
Watch the news clip here:
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